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The Balanced Scorecard

92 days until pitchers and Molinas report, everyone... 92 days.

The Balanced Scorecard was published over a decade ago, in 1996. But, even before it was a book, it was a tool—a management system developed by Robert Kaplan and David Norton. The key word in there is system (as opposed to a management philosophy), because a good system can be implemented within any structure and improve any organization, whereas a philosophy is something you have to fit in, something you have to sell to those within your company, something you have to get them to buy into.

To use a baseball analogy, any team can evaluate player talent using raw data, and develop a system for how they evaluate that data and set a strategy for putting a strong team on the field that wins games and draws fans. Some teams, however, have the idea that character is more important. They want nine scrappy, selfless and hungry players. They don't care as much about statistics. They want players that will run out every ground ball and into every wall, that fit with the philosophy of the franchise. They figure that nine players like that, scrapping it up on every play and playing together, will somehow exceed their collective talent level—will play better than nine prima donna superstars who just collect their vast pay checks and run around with Kate Hudson. And, as much as that philosophy appeals to my Midwestern sensibilities, as much as it may feel right sometimes, it doesn't make a whole lot of sense.

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